Pape Subaru, in conjunction with Subaru of America, offers discounted pricing on new, previously untitled Subaru vehicles for many participating companies listed below. The Military Incentive Program is designed to recognize eligible active duty and reserve personnel for their service. We also offer VIP pricing for participating local businesses, such as Maine Medical Center, Mercy Hospital, UNUM and many more.  If you'd like more information on whether your employer is participating, please contact us at  to determine eligibility.

Eligible participants include active duty and reserve personnel of the U.S. Armed Forces (Air Force, Army, Navy, Marines, National Guard and Coast Guard) and their spouse or domestic partner residing in the same household.

Please see dealer for full details on this program. Certain vehicles are excluded from this program.

The American Society for the Prevention of Cruelty to Animals

Founded in 1866, the ASPCA© (The American Society for the Prevention of Cruelty to Animals) was the first humane organization established in the Americas, and today has more than one million supporters throughout North America. A 501 [c] [3] not-for-profit corporation, the ASPCA's mission is to provide effective means for the prevention of cruelty to animals throughout the United States. The ASPCA provides local and national leadership in animal-assisted therapy, animal behavior, animal poison control, anti-cruelty, humane education, legislative services, and shelter outreach. The New York City headquarters houses a full-service, accredited animal hospital, adoption center, and mobile clinic outreach program. The Humane Law Enforcement department enforces New York's animal cruelty laws and is featured on the reality television series "Animal Precinct" on Animal Planet.

Mt. Washington Observatory

The Subaru brand's longest running sponsorship is the Mt. Washington Observatory. Subaru is the "Official Car" of the Mount Washington Observatory. Subaru sponsors programs that educate consumers such as the, Subaru Science in the Mountains Series. Subaru also sponsors the adventurous through its annual sponsorship of "Seek-the-Peak" mountain climb.

Mount Washington's weather is legendary. Every day, around the clock, the crew of the Mount Washington Observatory braves these incredible elements, observing and reporting on the mountain's extreme conditions, conducting important scientific research and providing one-of-a-kind educational programs on and off the summit.

Mount Washington Observatory members are weather fans, scientists and educators. They are photographers, climbers, backcountry skiers and hikers. They are local residents, vacationers and former New Englanders living abroad. They are a diverse group from all fifty states and several foreign countries, all united by a common thread: unique access to one of the world's truly special places.

National Ski Patrol

Subaru is proud to be the official vehicle of the NSP, a nonprofit organization headquartered in Lakewood, Colorado dedicated to serving the public and the ski industry by providing education on emergency care and safety. NSP?s professional and volunteer patrollers put their safety on the line every day to make the slopes safer and more inviting for the millions of snowsport enthusiasts who visit ski and snowboard areas each year.

Professional Ski Instructors of America

Thousands of ski instructors in the U.S. benefit from the education and training programs of the PSIA, a nonprofit association dedicated to promoting the sport of skiing through ski instruction. The association establishes certification standards for ski and snowboard instructors and develops education materials to be used as the core components of most snowsports school training. PSIA supports snowsport area management across the country through research and development of instructional programs for adults, children, and the adaptive community. Subaru is proud to be the official vehicle and a major sponsor of PSIA.

Subaru-Nordica Service Team

Subaru and Nordica have joined forces to create the Subaru-Nordica Service Team (SNST). The SNST program is designed to offer the highest level of service in the industry for all of Nordica customers as well as to give skier's across the nation an opportunity to try Nordica boots and skis at hundreds of ski events this year. Each winter, you?ll see SNST members traveling to ski areas across the country in their wrapped 2010 Subaru Outback models. With the Subaru Symmetrical All-Wheel Drive technology and Nordica's unparalleled skiing history, the Subaru-Nordica Service Team will be mastering snowy conditions on and off the hill all season.

Pape Subaru

2065 Broadway
Directions South Portland, ME 04106

  • Sales: 207-775-6222
  • Service: 207-775-6222
  • Parts: 207-775-6222


  • Monday 8:00AM-7:00PM
  • Tuesday 8:00AM-7:00PM
  • Wednesday 8:00AM-7:00PM
  • Thursday 8:00AM-7:00PM
  • Friday 8:00AM-6:00PM
  • Saturday 8:00AM-5:00PM
  • Sunday Closed

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